Origins

I grew up roaming the fields of post-communist Romania, herding chickens before I could spell my own name. Fast-forward to crossing the Atlantic, discovering my first escalator, and realizing there was a whole world to explore. Since then, I’ve DJed crowds into a frenzy, lived out of a van (still do, actually!), and built a scrappy-but-mighty production company serving 6–9 figure brands. Betting on myself isn’t just a catchphrase—it’s the only way I know how to live. Every man dies, but I’m here to prove that not every man truly lives.